for a while, I've been feeling like 3rd parties are starting to become a joke, and the way the industry is going only a handful will even be making games of quality that aren't yearly franchises and this is why the industry is in DIRE need of indie developers blooming into success.
This will sound fanboyish, but nintendo does not have this problem. quality of 3rd party games are going down, quality of nintendo games are going up. my statement is irrelevant to the sales of hardware, shareholders, and all that business talk, I'm strictly speaking about software quality, which is what we gamers care about, that pushes us to spend our $ on said software.
just like many 3rd party mega-boomming games before i.e. rock band, guitar hero, etc many things fade away, but nintendos franchises havent.
Eventually, COD, Battlefield, Assassins Creed, these series will fade away, so the question is what will these companies do when this happens?
IMO i dont believe they have what it takes. for example, with ubisoft, Gen before, Prince of persia was big, then they moved to assassins creed, which worked, but will watch dogs? looks promising, but I'm not sure, but is watch dogs able to be the new POP / AC of this new gen? time will tell