Ubisoft North American president Laurent Detoc has explained to IGN why the company decided to delay its highly anticipated Watch Dogs. Detoc says it was in the company’s best interest to delay the game in order to deliver an exemplary product. Detoc says he is aware of the criticism the announcement brought, but is determined that it was the best thing for the game in the long run.
“It’s a very intense decision I think one of the fascinating things about this industry is that you can go from genius to idiot in an extremely short time frame. These are some of those moments, where you’re riding sky high on Watch Dogs or Rayman, and then suddenly you have to break it to the outside world, and sometimes even convince the inside people. Not everybody agrees. You have to say, ‘this is in the best interest of the product, to do this,’ because at the end of the day we’re going to be able to do this extra fine tuning.”
“I actually believe that Watch Dogs could have ended up being the best-rated game on next gen if it came out at launch. We wanted it to be even higher,” Detoc told us. “The whole package is there already. But without sending them too many flowers, the guys at Rockstar have showed us again that if you make a 96-percent game, people will come. Watch Dogs, I can only hope we get to that level. There’s an attachment to the brand, in the case of GTA, that makes people really want to give it that 100-percent review. We’ll be missing that on Watch Dogs until we go further, potentially. That’s what we’re after.”













