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Iwata: I misread the market, Analyst: Nintendo preparing to spend lots of money


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#1 Zinix

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Posted 18 January 2014 - 01:08 PM

In a snap news conference called in Osaka, Nintendo President Satoru Iwata admitted he had misread the markets and hadn't issued "the appropriate instructions.'' He said the company needed to change and "propose something that surprises our customers."

 
"The way people use their time, their lifestyles, who they are—have changed," Mr. Iwata said. "If we stay in one place, we will become outdated."
 
Mr. Iwata noted that Nintendo's sales in Japan were better than they were in the U.S. and Europe, and said the company needed a better way of keeping in touch with trends abroad.
 
"In Japan, I can be my own antenna, but abroad, that doesn't work," he said.
 
... Daiwa Securities analyst Satoshi Tanaka noted that the company is beefing up its capital spending by ¥15 billion. "It's a show of how serious Nintendo is on whatever it has up its sleeve."

 

http://online.wsj.co...325760899958956

 

 

Man, Nintendo not transitioning into HD during gen 7 really did hurt them. 


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#2 Nollog

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Posted 18 January 2014 - 01:10 PM

"Mr. Iwata noted that Nintendo's sales in Japan were better than they were in the U.S. and Europe, and said the company needed a better way of keeping in touch with trends abroad."
They're going to use twitter and listen to people properly?
lol, who am I kidding?

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#3 Mignaga

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Posted 18 January 2014 - 01:14 PM

This is what they've needed to do for a while now.
I'm glad that they've kinda owned up to the fact that they can't stay the same direcbtion for so many years and expect to have continued success. I hope they have something amazing planned to fix this.
 


Edited by Mignaga, 18 January 2014 - 01:52 PM.

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#4 DéliopT

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Posted 18 January 2014 - 01:40 PM

I think that many are overlooking that little R&D detail and they shouldn`t.

Nintendo spend something like $204 million just on the new HQ. Spending something like 150 or 160M on "research and development activities" isn`t your usual spending. Add to that the recent rumor: "Anyway, Nintendo apparently started working on a new platform in early 2013 and has already selected a vendor for the SoC after talking to several potential candidates. The SoC might be based on an existing design, but will be changed to fit Nintendo’s requirements. I assume it’s for their next handheld, though.” - neogaf.com

 

Nintendo already expressed their desire to add more platforms to their portfolio. Their recent spending - which was a significant part on their announced losses - means something. And that something is in preparation for some time now.

 

Whatever is turns out to be, i hope Nintendo has learnt their lesson and they apply them to whatever is coming.
Personally, i suspect on a low cost platform made of Indie, VC and eshop like games from Nintendo.


 

 


#5 MorbidGod

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Posted 18 January 2014 - 01:44 PM

http://online.wsj.co...325760899958956


Man, Nintendo not transitioning into HD during gen 7 really did hurt them.


I don't think he is talking about games. I think he is talking about more video TV like the PS4 or Xbox One.

I don't think he is talking about games. I think he is talking about more video TV like the PS4 or Xbox One.


And I think this is good news, btw.
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#6 grahamf

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Posted 18 January 2014 - 04:51 PM

What is this all about? http://www.bloomberg...ii-u-games.html


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