I've been thinking about this lately. Everyone talks about what they think Nintendo should do to increase their sales/appeal and most people say to simply advertise/release series X, Y, and Z.
However, I've been thinking about Nintendo's current strategy to pull people in and their angle. Basically they're try to say, 'Look everyone, look at all of these games you can only get on Nintendo'. Now this is not necessarily a bad strategy since it's basically been the same strategy most consoles have gone through in the past. There have always been multi-plats but the vast majority of iconic titles on past gaming consoles have always been exclusives, first or third party. The problem is that the inverse is also true of Nintendo in that there are many big series that are exclusive from them.
They've tried to entice third parties over and over, yet they still keep getting the same results. Third parties half-ass it because they'd rather develop for the twins rather than a unique system. Being the unique system in a fight with two practically identical systems is killing them. Even when they do get third party games, those demographics don't care. CoD fans have shown they'd rather play CoD on their Xbox even if they could be playing it on a Nintendo system.
So what's Nintendo to do? It's simple. They need to up their exclusive offerings. They need to get so many exclusive franchises under their belt that every gamer would have to have either a PSX or Xbox, BUT they have to have a Nintendo as well. Right now Nintendo has money in the bank and it's high time they started to buy buy buy! They were morons not to grab a studio like Atlus. Now I know what you're thinking, Atlus makes great games but they're niche and don't appeal to a massive audience. That is very true, however Atlus' games have small yet loyal fanbases that will follow their games. If Persona 5 had been a Wii U exclusive, then Nintendo would have grown their install base. The growth would have been small, but it'd be something. Platinum Games is another great example, and they seem to favor Nintendo. Nintendo needs to buy them up as well as the Bayonetta IP. Heck, just go ahead and buy Sega since they're not doing so hot at the moment anyways. Bayonetta, Sonic, Phantasy Star, and Valkyria Chornicles (I think, sorry if I'm mistaken) all become exclusives to Nintendo forever.
For every small yet awesome developer/studio they grab they're not only expanding their offerings, but they're also taking away from the their competitors, growing their library, and the more these things happen the more enticing their console's entire package becomes to gamers. Will this cost them a LOT of money? Absolutely, but it's money they need to spend anyways since they're seriously lacking in the development department and they've admitted to it. It's much easier buying up teams and studios that already have experience working together as well as a history of releasing awesome games.
I'm not trying to pretend to be a business expert or anything, these are just my thoughts.
EDIT:
One thing I forgot. Metroid. Starfox. F-Zero. They have to start using more of their IP and diversifying their lineup more.
Edited by Azure-Edge, 06 December 2013 - 07:59 PM.